[NX] [DeNA] Nexon Forms Global Alliance With DeNA
Nexon Co. Ltd. will continue its aggressive push into the mobile gaming space as the company formed an extensive global business alliance with DeNA (pronounced D-N-A), the global leader in mobile internet services. The companies will collaborate to launch future Nexon-developed titles on DeNA’s successful Mobage platform for both the Japanese and foreign markets. Nexon subsidiaries Nexon Korea and gloops plan to launch several new English-language mobile social games on Mobage as their primary platform in 2013. Ten mobile social games will also be launched domestically in Japan on the Mobage platform in the same period.
“We are excited to build on our existing relationship with gloops and leverage DeNA’s deep expertise in developing and publishing international social games,” said Isao Moriyasu, CEO of DeNA. “Nexon has an impressive track record of delivering highly successful, world-class titles, and we are pleased that this alliance will enable us to offer Nexon games on the Mobage platform. We look forward to working with Nexon as we continue to bring new and exciting mobile social games to players around the world.”
“This alliance is a compelling next step in extending Nexon’s mobile strategy, which is also consistent with our vision of growing our presence in the expanding global mobile market,” said Seungwoo Choi, President and CEO of Nexon. “DeNA’s unique marketing expertise and capabilities, coupled with the scale and prominence of the Mobage platform, will accelerate Nexon’s ability to deliver best-in-class mobile gaming experiences to users worldwide and position the Company well for further growth in the mobile space.”
As of January 2013, DeNA currently operates out of 18 cities in 11 countries and regions including Japan, the United States, Canada, South Korea, the Netherlands, the United Kingdom, among other places.